Maserati wants to sell 50,000 units a year by 2015.
Harald Wester, Maserati CEO has said that the new 2013 Maserati Quattroporte will be at the helm of this unparalleled strategic and industrial growth spurred by the launch of three new models. In addition to the Quattroporte the other two new models will be the E segment four-door sedan named
Ghibli, and the luxury SUV
Levante. The new Quattroporte is reported to be more spacious than the outgoing model and still remains as handsome as ever. The new Quattroporte retains distinct design characteristic like the front grill, the three side vents and the triangular C pillar. The biggest distinguishing design feature has to be the strong belt line that runs through the entire side of the car with frameless doors and three side windows giving the new Quattroporte a look and feel. Maserati says the new look is ‘at once muscular and elegant’.
..distinguishing design feature has to be the strong belt line..
“Inside, the design of the Quattroporte aims at essentiality, stressing the simplicity of lines and the full functionality of the in-board instrumentation. Functional elements are blended with soft quality surfaces made of prestigious woods and refined leathers.” adds Lorenzo Ramaciotti, Head of Maserati Design Center.
Paolo Martinelli, Maserati Powertrain Director has said that the new generation of Maserati powertrains have been designed by Maserati and Ferrari engineers and will be produced at the Ferrari plant in Maranello. “The passion and state-of-the-art technology that is at the heart of all the new Maserati engines that will be mounted on the next generation of Maserati products have produced engines that are not only more powerful than ever, or more exciting to drive than ever – but also more eco-friendly than ever before.” he added.
Maserati says their engineers have worked to ensure the chassis can accommodate different powertrain architectures and transmission configurations all the while maintaining ‘best-in-class driving comfort’.
“The results is the all-new Maserati Quattroporte, a luxury sports sedan that reaches new heights in terms of performance and handling, driving enjoyment as well as respect of the world we live in: the best performance ever in the long history of Maserati’s four-door flagship sedan are matched by the unprecedented success in the quest for an eco-friendly automobile. All this done, of course, as you may expect from Maserati, in the spirit of the most severe active and passive safety conditions.” said Roberto Corradi, Maserati Vehicle Development Director.
