The iconic Italian motorcycle brand, MV Augusta seems to have decided that the Indian market is important and therefore will be selling its range of motorcycles which will be brought in as CBUs. MV Augusta was revived by the late great Claudio Castiglioni and had sold the brand to Harley Davidson who pumped money into new model development but ultimately sold the brand and the company back to Castiglioni for a nominal price thanks to the recession that has hit the US economy. MV Augusta is best known for its F4 1000 sports bike and the naked and aggressive Brutale range of motorcycles. MV Augusta’s motorcycles are a wonderful combination of design and engineering and as it is cost a bomb. As CBUs they are likely to be priced in the stratosphere along with fellow Italian company Ducati. This means that for aam janta like you and me the entry of MV Augusta means nothing. Considering the fact that it is likely to have only one or two dealerships even leching at the bike in showrooms is out of the question.