Ford is one of the few manufacturers who has bragging rights for managing to do pretty much everything right when it comes to consumer engagement. The Urban Discoveries contest is yet another feather in its cap. To start with, the EcoSport has garnered enough attention already by just being the promising car it is. The well thought out contest adds to the hype surrounding an already popular, but not yet launched car.
The Urban Discoveries contest has received more than 8000 entries and the jury has begun short listing the entries. Let us know in the comments below if you are one of the entrants who has been short listed.