After its reveal at the Chengdu Motor Show in mid-September, the Peugeot 308 sedan is being launched today in the Chinese market. The 308 in China is called the ‘Dong Feng Peugeot 308′ and is produced at the plant n°1 of the DPCA (Dongfeng Peugeot-Citroën Automobile) joint venture in Wuhan. The 308 will reinforce the brand’s presence, notably within the C segment (mid-size vehicles), a strategic segment representing today 50 % of sales within China, the world’s largest automotive market.
The 308 sedan utilizes platform 2 of the PSA Peugeot Citroën Group vehicle base, which with this
new launch should reach a total production level of 1.3 million units per year.
PSA Peugeot Citroen’s entry into India with a plant in Sanand, should begin though, with its flagship Peugeot 508.